Marketing Your Law Firm Online: The Complete Guide
A lot of attorneys I talk to today are coming around to the idea that they may need to be a bit more active than the classic “wait-for-referrals” business model. They buy in to the idea that marketing...
View ArticleMarketing Ethics for Law Firms
Lawyers are subject to some of the most strict marketing & advertising rules of any profession… rules made even more complicated by state bars’ sluggishness in addressing attorney’s online...
View ArticleWhat’s Ailing Your Law Firm’s Marketing?
I have bad news. Your law firm is sick. A disease that afflicts your marketing efforts has taken hold, and it’s wreaking havoc on the firm’s health. In fact, the firm likely has more than one disorder,...
View ArticleHow Law Firms Can Turn More Prospective Clients in Paying Clients
When a qualified prospect comes to you & your law firm, why do some end up hiring you, while others just disappear? I’m not talking about the people who, it turns out, aren’t actually a good fit....
View ArticleSEO for Law Firms: What’s Snake Oil, and What’s Worth Doing?
With all the things you do to keep your law firm afloat, the last thing you want to deal with is search engine optimization, or SEO. Not only is SEO hugely time-consuming to do yourself, but the...
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